About Ida
A timeless ode to Italian craft for the modern woman.
Ida’s Story
When Ida Gasparova thought of retiring from the modelling world, starting her own brand was the only logical next step to take. Combining her love for fashion and travel, Ida began to spend about 6 months of every year roaming through the world to enhance her own sense of being and get inspired from different cultures while remaining mindful to give due justice to each one of them. Her brand Incantevole Milano is an ode to Ida’s love for fashion, travel, photography and minimalism.
Ida grew up in a small town in Slovakia. When she realised that she wanted to build a greater life than the one she was leading, she left home with a small suitcase and a single-minded dream. Ida recalls life being hard and initially it was difficult for her to sustain her dream of working in the fashion industry, but, with time, she persevered to *play her role in Europe’s modelling circuit.